PUMA Store 9eme Concept 01

Art & Branding: PUMA Store + 9eme Concept at Boulevard de Sebastopol in Paris

The Parisian Artist Collective, 9eme Concept created a unique special interactive installation in the PUMA Store located on the Boulevard de Sebastopol in Paris, bringing together PUMA Brand icons with local French landmarks and iconic individuals. The concept allows customers to contribute to the development of the art over time by peeling back small individual layers of the artwork to reveal different images within the installation from the artists Ned, Clement Laurentin, and Alexandre d’Alessio.

If you’re in Paris, check out the store at

22 Boulevard de Sébastopol
75004 Paris

Learn more about at 9eme.net , on Facebook and Twitter at @9emeconcept.