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Advertising Design

“Say Something Sexy” Safe Sex Campaign

To promote safe sex awareness, the Say Something Sexy mock campaign encourages radio listeners to compete for the sexiest way to ask a partner to wear a condom.

Say Something Sexy Campaign Logo

To promote safe sex awareness, the Say Something Sexy mock campaign encourages radio listeners to compete for the sexiest way to ask a partner to wear a condom.

Created by Johannesburg, South Africa-based design student Jacqui Proenca, the campaign design features a pair luscious red lips and “Say Something Sexy” written in red lipstick, which appear on lip balm and t-shirts.

Say Something Sexy Campaign Mascot
Say Something Sexy Campaign Mascot
Say Something Sexy Campaign Lipbalm
Say Something Sexy Campaign Lipbalm
Say Something Sexy Campaign T-Shirts
Say Something Sexy Campaign T-Shirts

By theComplex

theComplex is Sinuous Magazine's vibrant Editor-in-Chief and Creative Director. With 17 years of design and online writing experience, she has shaped Sinuous with her passions for the arts, design, music, food, and issues impacting marginalized communities. She greatly enjoys researching topics of interest, the art of foul language, voicing a thoughtful opinion, and incessant day-dreaming.