House of Dereon Autumn-Winter 2012 02

Beyoncé’s Chic House of Deréon Fall 2012 Ad Campaign

Beyoncé House of Dereon Autumn-Winter 2012

Beyoncé for House of Dereon Autumn/Winter 2012

Photographer Jean Baptise-Mondino captures a very sleek Beyoncé for House of Deréon’s 2012 Autumn/Winter Collection campaign: Couture. Kick. Soul.

Beyonce's House Of Dereon Fall 2012 Ad

Beyoncé’s House Of Deréon Fall 2012 Ad

The ready-to-wear fashion line by the singer and her mother Tina Knowles just recently rolled out the brand’s latest lookbook, which features some of the season’s most prominent elements: lace, cut-outs, African prints and faux leather.

“…focused around the ‘boho-inspired girl who attends the festival and includes floor length skirts, casual jersey tops paired with denim that is an homage to the alternative rock bands, their music and eclectic sense of style..”