Soapbox Theory feature

Making Images of Positive Black Culture Fashionable: Soapbox Theory

Soapbox Theory feature

Soapbox Theory, created by Kayin Talton, is a creative partnership with Screw Loose Studio. One of few brands that gets afro-centric apparel design right, the Black and woman-owned company creates t-shirts, greeting cards, bags and more featuring striking and positive images of Black culture.

Started in 2001, Soapbox Theory was a way for Kayin to keep her creative juices flowing while attending school for Mechanical Engineering.

Most recently, Soapbox Theory has jumped into the children’s book arena releasing Flying Lessons — a story about two young girls and a wonderful adventure with their great-grandmother. Check out some of our favorite Soapbox Theory products in the gallery below.



Shop the whole line of Men’s, Women’s and Children’s apparel, totes and cards at All products are printed and finished by hand.


Find Soapbox Theory on Facebook and Twitter at @soapboxtheory.